On our website, we use the so-called "Facebook pixel" of the company "Facebook".
On our website, we use the so-called "Facebook pixel" of the company "Facebook" (Facebook Ireland Ltd., 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland). The Facebook pixel enables us to classify visitors to our website into specific target groups in order to display appropriate advertising ("ads") to you on Facebook. The data collected (e.g. IP addresses, information on the web browser, the location of the website, buttons clicked, pixel IDs if applicable and other characteristics) are not visible to us ourselves, but can only be used in the context of displaying certain advertisements. So-called cookies are also set as part of the use of the Facebook pixel code.
